Avidia Advice

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Real Smarts: Take you kids on a Sa-weet Savings Adventure This Summer

What would you do with a marshmallow? It’s a question that Stanford University posed to elementary students in the late 60s and early 70s as part of an experiment on delayed gratification. In the study, each student was given one marshmallow along with a promise: if they could wait 15 minutes, they would get an additional marshmallow, thereby doubling their return on investment. One third of the students waited to receive an additional marshmallow, while the remainder succumbed to the immediate desire to eat the single one.

The experiment didn’t stop there.


Proud Partner in Helping Promoting Equality and Acceptance

The weather in New England may not have always been ideal in the month of June, but rainbows are everywhere. You can spot them on car bumper stickers, on front lawns, and on the backs of those who fight every day for acceptance, inclusion, and understanding.

It’s Pride Month, when members of the LGBTQ+ community come together to celebrate the freedom to be themselves. By the sheer masses of people who turn out to participate in Pride parades and the number of businesses that proudly fly their rainbow flags in support, it’s clear that the LGBTQ+ community has come a long way.


Real FinTech Smarts - Avidia is FinTech Friendly and Ready

Avidia Bank is here to help financial technology companies succeed.

It’s one of the most significant innovations in the financial industry. It’s FinTech, a fancy name for financial technology companies that use technology to deliver financial services. Not surprisingly, here in Massachusetts, where financial services, higher education, and technology converge, FinTech is flourishing.


Real Local Smarts: Celebrating Small Businesses in May – and All Year Long

It’s 50-year-old May tradition designed to recognize some of the most important people in America. It’s National Small Business Week, an annual event created by the U.S. Small Business Administration (SBA) to recognize America’s entrepreneurs and small business owners.  With small businesses accounting for about 2 out of every 3 new jobs in the United States, there’s plenty of reason to celebrate.